The Clothes Throw - back to work

The Clothes Throw is a scheme to sell donated clothes from celebrities and the public to raise money for the Alder Hey Imagine Appeal.

USP has worked with The Clothes Throw for 2 years, helping to grow it from a ladies lunch for 100 women bidding on donated clothes from celebrities, to a nationwide week long event.

In 2011, USP was heavily involved at every level of the organisation of the Clothes Throw event, producing the website, organising filming with the supporter Nicola Roberts and producing the Collection Points, as well as designing and producing collateral, including packs to throw your own clothes throw party, magazine promotions, POS and paper bags.

“We are delighted that USP have supported our Clothes Throw event for the 3^rd year in succession. The quality of their creative concepts and the enthusiasm with which they deliver are central to the success of the campaign which this year raised around £50,000 for Alder Hey Imagine Appeal. We are incredibly lucky to have had all their design fees waived which contributed significantly to the final total and in addition they gave their considerable time and expertise free of charge. We are so grateful for their immense support.”

Chris Done, Head of Fundraising and PR at Alder Hey Imagine Appeal